Social media is often spoken of with a negative connotation, and it’s not completely unjustified. There are many detrimental aspects of the way that social media is being used by different individuals and groups. But social media also provides a way for people to instantly get connected to each other and share thoughts and ideas.
People are looking for a way to interact and stay in touch, which is why social media has caught on and spread like wildfire. Did you know that Facebook has 1.73 billion daily active users? With statistics like that, it’s easy to see why being on social media is becoming more and more important to stay relevant. You have to meet people where they are, and right now, they are on social media.